MSMP 38: Jerry Abiog on Maximizing Artificial Intelligence Platform for Marketing
Listen on your favourite platform
| Platform | Link |
|---|---|
| Apple Podcasts | Listen on Apple Podcasts → |
| Spotify | Listen on Spotify → |
| Deezer | Listen on Deezer → |
| Transistor | Listen on Transistor → |
| Pocket Casts | Listen on Pocket Casts → |
| Podverse | Listen on Podverse → |
| Castro | Listen on Castro → |
| Listen Notes | Listen on Listen Notes → |
| getpodcast | Listen on getpodcast → |
| Amazon Music | Listen on Amazon Music → |
| Castbox | Listen on Castbox → |
| Podcast Addict | Listen on Podcast Addict → |
| Podchaser | Listen on Podchaser → |
| Steno.fm | Listen on Steno.fm → |
| pod.link | Listen on pod.link → |
What Does MSMP 38: Jerry Abiog on Maximizing Artificial Intelligence Platform for Marketing Talk About?
In this episode of the Mads Singers Management Podcast, Jerry Abiog, Co-founder and CMO of Standard Insights, discusses how businesses can maximize artificial intelligence platforms for marketing. He explains that AI is data-driven and constantly evolving, enabling companies to execute data-driven and omnichannel campaigns that target the right person with the right product at the right time. Jerry also shares his management philosophy, emphasizing the importance of empowering employees and avoiding micromanagement, especially in a startup environment where building belief in the company's mission is crucial.
AI is never a static state as it is data-driven. As data changes and moves, so is data.Jerry Abiog
Who Is Featured on MSMP 38: Jerry Abiog on Maximizing Artificial Intelligence Platform for Marketing?
Jerry Abiog is the Co-founder and CMO of Standard Insights, an AI Growth Marketing Platform. With 25 years of corporate experience, he transitioned to entrepreneurship to leverage AI for helping businesses execute data-driven campaigns and monetize data on platforms like Facebook. His leadership style focuses on empowering teams and fostering a shared belief in the company's vision.
What Are the Key Takeaways From MSMP 38: Jerry Abiog on Maximizing Artificial Intelligence Platform for Marketing?
- AI in marketing is data-driven and constantly evolving, requiring businesses to adapt their strategies as data changes.
- Empowering employees by giving them access and liberty to work on agreed outputs prevents micromanagement and boosts productivity.
- In a startup, daily challenges include getting the team to believe in the mission and vision of the company.
- Standard Insights helps businesses execute omnichannel campaigns that target the right person with the right product at the right time.
- Jerry's approach to management emphasizes smart prioritization and execution to help clients stay competitive in a data-driven world.
Is MSMP 38: Jerry Abiog on Maximizing Artificial Intelligence Platform for Marketing Worth Listening To?
This episode is highly recommended for marketing professionals and business leaders looking to understand how AI can transform their marketing strategies. Jerry provides practical insights into leveraging AI for data-driven campaigns and offers a clear perspective on managing teams in a startup environment. Listeners will gain valuable knowledge on balancing technology with people management to drive business growth.
Who Should Listen to MSMP 38: Jerry Abiog on Maximizing Artificial Intelligence Platform for Marketing?
- Marketing Managers
- Startup Founders
- CMOs
- Data-Driven Strategists
What Are Listeners Saying About This Episode?
Fantastic episode! Jerry's insights on AI and data-driven marketing are spot on. The management tips are gold for any startup leader.
Alex M.I loved the practical advice on avoiding micromanagement. Jerry's approach to empowering teams is exactly what we needed to hear.
Samantha L.A must-listen for anyone in marketing. The discussion on AI's dynamic nature really opened my eyes to new possibilities.
Chris T.
Nowadays, marketing is diversified. Diversified in the sense that Artificial Intelligence could make or break your marketing strategy and customer experience journey.
Joining me in today’s episode of Mads Singers Management Podcast is Jerry Abiog, Co-founder and CMO of a company called Standard Insights, an AI Growth Marketing Platform.
Jerry’s journey started 25 years ago when he first landed his steps in the corporate world. He then realized that he could do better on his own, which eventually led him to become the co-founder of Standard Insights, an AI Growth Marketing Platform.
Standard Insights help businesses execute the data-driven campaign, and omnichannel campaigns, which later enables them to monetize their data on Facebook, and what this does is, it helps them target the right person with the right product and service at the right time. Standard Insights enable companies to be more competitive in a data-driven world.
In the manner that Jerry manages his people, Jerry checks upon himself now and then that he is not micro-managing and instead empowers his people by proving them access or liberty to work on the output they all agreed on. Considering that Standard Insights is a start-up company, letting his people believe in the mission and vision that they do is the challenge that Jerry undertakes each day.
For Jerry, AI is never a static state as it is data-driven. As data changes and moves, so is data, but this is not an excuse for Jerry’s mission to help his clients prioritize and execute smartly.
***Avail Jerry Abiog's 10% off on your subscription by simply mentioning MADS10! Click here now!***
Key Learning Points:
- Jerry Abiog’s Co-Foundership Experience - 4:21
- Jerry Abiog’s Management Philosophy - 6:46
- Jerry Abiog’s Most Difficult Experience in People Management - 8:02
- Jerry Abiog’s Significant Mistake from a Business Perspective - 8:53
- Jerry Abiog’s AI (Artificial Intelligence) Platform - 10:28, 13:04, 16:10
Connect with Jerry Abiog through the following online handles: